“SIMPLICITY IS ABOUT SUBTRACTING THE OBVIOUS AND ADDING THE MEANINGFUL”
John Maeda
“SIMPLICITY IS ABOUT SUBTRACTING THE OBVIOUS AND ADDING THE MEANINGFUL”
John Maeda
product designer
Over time, this vision evolved to focus on the needs of my customers and the importance of making digital products intuitive and comfortable to use. We are in the digital age, and good design is essential for any product.
“SIMPLICITY IS ABOUT SUBTRACTING THE OBVIOUS AND ADDING THE MEANINGFUL”
John Maeda
product designer
Over time, this vision evolved to focus on the needs of my customers and the importance of making digital products intuitive and comfortable to use. We are in the digital age, and good design is essential for any product.
UX/UI Designer
product designer
product
designer
“SIMPLICITY IS ABOUT SUBTRACTING THE OBVIOUS AND ADDING THE MEANINGFUL”
John Maeda
the user must come first.
Always!
I believe that putting users first is not just a step, but the foundation of successful product development. By deeply understanding user needs, goals, and feedback, I ensure that every design decision leads to happier customers who are more likely to engage with
Projects
areas of work
Product design
Elevate your offerings with designs that not only attract but also differentiate your brand and enhance user satisfaction. Strategic product design fuels innovation, streamlines production, promotes sustainability, and ultimately delivers a crucial competitive edge in today’s market.
UX/UI
Create seamless and visually appealing digital products that captivate users. By optimizing the user experience and interface, I drive satisfaction and maximize the effectiveness of every interaction with your product.
web design
Establish a powerful online presence with compelling web design. Attract more visitors, convert them into loyal customers, and build lasting credibility and trust in your brand through a well-crafted digital storefront.
Interface
Forge a unique and memorable brand identity that resonates with your audience. A strong visual interface influences consumer perception, fosters trust, and cultivates long-term brand loyalty.
Feira nacional do cavalo
FNC
I am excited to contribute to the prestigious annual Golegã National Horse Fair, a key event where horses and riders gather for diverse competitions and showcases. This project involves a complete website redesign and the development of a user-friendly platform to efficiently manage event registrations, enhancing the experience for all participants.
opinions about my work
opinions about
my work
We have an important partner in web design in Joana. Your flexibility, professionalism and responsiveness give us the guarantee of delivering good results to our clients.
The prior knowledge he possessed allowed him to overcome all the difficulties and objections that arose in a very useful time, which always results in a satisfied customer.
I highly recommend it!
When I met Joana Carvalho I realized her talent for the art of drawing and photography. She was the designer of my business cards, with a sober, professional and visionary design. She has an enormous sensitivity for graphic design and multimedia.
Work well executed and delivered on time, with innovation and good taste. I recommend!
A big thank you to Joana for all her professionalism and competence in building the AJDS website. It is worth highlighting her constant availability for any clarification, combined with the enormous friendliness with which she dealt with the situations presented. For the creativity and suggestions presented, once again, our Thank you Joana.